Beijing in short
How do you advertise at Beijing Capital?
Choose the travellers you want to reach, pick the terminal and passenger zone where they spend time, then select the sites and dates. Your plan lists every site with its terminal, zone, format, dates, media cost in CNY, production cost and proof of display, so you can approve the campaign line by line.
Beijing Capital passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| 2025 (full year) | 70.7 million passengers, +5.0% | Beijing Capital International Airport Co. Ltd, Apr 2026 |
Beijing Capital terminals and who you reach
Terminal 1
Named as a terminal of Beijing Capital Airport in the operator's 2025 annual report; airline allocation not verified.
Terminal 2
Named as a terminal of Beijing Capital Airport in the operator's 2025 annual report; airline allocation not verified.
Terminal 3
Named as a terminal of Beijing Capital Airport in the operator's 2025 annual report; airline allocation not verified.
Beijing advertising sites and formats
Named LED and light box sites in Terminal 3 arrivals and the ground transport centre.
Super LED, T3C arrivals
T3 arrivals, level 2Single LED unit over 130 sq m beside Gates 6 and 8.
Super light boxes, T3 arrivals
T3 arrivalsTwo super light boxes sold with two super LEDs as one matrix.
GTC LED screens
Ground transport centreTwo LED screens, each 5.28 m by 2.88 m (30.42 sq m in total).
T3C level 4 corridor LED
T3C level 4 concourseFour LED screens, each 10 m by 1.5 m (60 sq m in total).
What your quote will show
Site
Full site name, terminal and passenger zone
Format
Booked size, specifications and display type
Campaign period
Start and end dates
Share of display
Exclusive site or share of a digital loop
Cost
Media rate in CNY, production and installation, and 6% VAT
Proof
Installation photographs or play reports, as the media owner provides them
Factors that affect Beijing Capital airport advertising rates
Terminal and passenger zone
Departures, gates, arrivals and baggage claim at Beijing Capital reach passengers at different moments, so each zone is priced for the audience it carries.
Format and share of display
An exclusive static site, a share of a digital loop and a large-format wrap are priced on different bases: per site, per share of loop or per package.
Campaign dates and production
Demand changes through the year, and printing, installation and 6% VAT sit on top of the media rate. Your quote itemises every line.
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at Beijing Capital with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in CNY, production, installation and 6% VAT, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Installation photographs
At go-liveEach installed site is photographed and the images are shared with you.
Digital play reports
Digital sitesFor screens, a report of when your creative played, during and after the campaign.
Atlas tracking
During and afterAtlas tracking during and after the campaign, so results sit alongside the proof of display.
Compare nearby airports
Planning more than one airport? These pages show the same formats and published rates side by side.
Get a multi-airport planCompare terminals, formats and rates at Shanghai Pudong (PVG).
Delhi (DEL)
IndiaCompare terminals, formats and rates at Delhi (DEL), with 13 ad site formats listed.
Manila (MNL)
PhilippinesCompare terminals, formats and rates at Manila (MNL), with 6 ad site formats listed.
Ad sites at Beijing (PEK)
Published sites and formats at this airport, in local currency. Every campaign is quoted against current availability.
Two LED screens, each 5.28 m by 2.88 m (30.42 sq m in total).
Airport Advertising in PEK GTC LED screens
Single LED unit over 130 sq m beside Gates 6 and 8.
Airport Advertising in PEK Super LED, T3C arrivals
Two super light boxes sold with two super LEDs as one matrix.
Airport Advertising in PEK Super light boxes, T3 arrivals
Four LED screens, each 10 m by 1.5 m (60 sq m in total).
Airport Advertising in PEK T3C level 4 corridor LEDAirport advertising at Beijing Capital: your questions answered
Sellers, costs, tax and booking.
Who sells advertising at Beijing Capital?
Capital Airport Holdings Media Co., Ltd. (formerly Beijing Capital Airport Advertising Co., Ltd.) sells advertising at Beijing Capital (Advertising Management Agreement, 1 Jan 2024 to 31 Dec 2026).
How much does it cost to advertise at Beijing Capital?
There is no published rate card, so every site is quoted against your brief and current availability, with production and 6% VAT shown as separate lines.
Is tax charged on Beijing Capital airport advertising?
Yes. 6% VAT is added to the quoted amount.
How many passengers use Beijing Capital?
Beijing Capital handled 70.7 million passengers in 2025 (+5.0%), according to Beijing Capital International Airport Co. Ltd, Apr 2026.
How does booking work?
You share a brief, receive a site shortlist, approve a line-by-line quote, submit artwork for approval and receive proof of display after the campaign.
Get your Beijing Capital airport quote
in 24 hours.
Sites, availability and a costed plan for your dates.