Durban in short
How do you advertise at King Shaka?
Choose the travellers you want to reach, pick the terminal and passenger zone where they spend time, then select the sites and dates. Your plan lists every site with its terminal, zone, format, dates, media cost in USD, production cost and proof of display, so you can approve the campaign line by line.
King Shaka passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| 2025/26 (year to 31 March 2026) | 5.6 million passengers | ACSA |
King Shaka terminals and who you reach
5.6 million passengers used King Shaka in ACSA's 2025/26 financial year.
Terminal building
Who you reach: 2.81 million departing passengers in 2025/26
King Shaka advertising sites and formats
Airport Ads (Provantage) holds shared rights at King Shaka and names Visionet and Airport.TV screens.
Visionet LED screen
Domestic departuresLarge-format Visionet digital billboard in the domestic departures area, listed as 4m x 9m.
Airport.TV
Domestic terminalAirport.TV digital screen network in the domestic terminal.
Airport Static
TerminalLarge-format static media in the Airport Ads portfolio, with placements quoted by the seller.
King Shaka airport advertising cost
Published 2026 benchmarks at Durban start from USD 5,960, depending on format and period.
Indicative USD benchmarks for 2026, media only, before production and tax. Confirmed for your dates before booking.
Get a costed site plan| Format | Durban (DUR) |
|---|---|
| Digital screens | USD 5,960 |
| Other formats | USD 6,020–13,360 |
| Lightboxes | USD 6,020–8,020 |
| Wraps and decals | USD 9,350–15,760 |
What your quote will show
Site
Full site name, terminal and passenger zone
Format
Booked size, specifications and display type
Campaign period
Start and end dates
Share of display
Exclusive site or share of a digital loop
Cost
Media rate in USD, production and installation, and 15% VAT
Proof
Installation photographs or play reports, as the media owner provides them
Factors that affect King Shaka airport advertising rates
Terminal and passenger zone
Departures, gates, arrivals and baggage claim at King Shaka reach passengers at different moments, so each zone is priced for the audience it carries.
Format and share of display
An exclusive static site, a share of a digital loop and a large-format wrap are priced on different bases: per site, per share of loop or per package.
Campaign dates and production
Demand changes through the year, and printing, installation and 15% VAT sit on top of the media rate. Your quote itemises every line.
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at King Shaka with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in USD, production, installation and 15% VAT, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Installation photographs
At go-liveEach installed site is photographed and the images are shared with you.
Digital play reports
Digital sitesFor screens, a report of when your creative played, during and after the campaign.
Atlas tracking
During and afterAtlas tracking during and after the campaign, so results sit alongside the proof of display.
Compare nearby airports
Planning more than one airport? These pages show the same formats and published rates side by side.
Get a multi-airport planLanseria (HLA)
South AfricaCompare terminals, formats and rates at Lanseria (HLA), with 7 ad site formats listed.
Cape Town (CPT)
South AfricaCompare terminals, formats and rates at Cape Town (CPT), with 4 ad site formats listed.
Cairo (CAI)
EgyptCompare terminals, formats and rates at Cairo (CAI), with 5 ad site formats listed.
Ad sites at Durban (DUR)
Published sites and formats at this airport, in local currency. Every campaign is quoted against current availability.
Large-format static media in the Airport Ads portfolio, with placements quoted by the seller.
Airport Advertising in DUR Airport Static
Airport.TV digital screen network in the domestic terminal.
Airport Advertising in DUR Airport.TV
Large-format Visionet digital billboard in the domestic departures area, listed as 4m x 9m.
Airport Advertising in DUR Visionet LED screenAirport advertising at King Shaka: your questions answered
Sellers, costs, tax and booking.
Who sells advertising at King Shaka?
Airport Ads (Provantage Media Group) sells advertising at King Shaka. The airport is operated by Airports Company South Africa (ACSA).
How much does it cost to advertise at King Shaka?
Published USD benchmarks include digital screens USD 5,960, other formats USD 6,020–13,360 and lightboxes USD 6,020–8,020. These are media only, and production and 15% VAT are extra. Your quote uses current pricing for your sites and dates.
Is tax charged on King Shaka airport advertising?
Yes. 15% VAT is added to the quoted amount.
How many passengers use King Shaka?
King Shaka handled 5.6 million passengers in 2025/26 (year to 31 March 2026), according to ACSA.
What are the artwork and content rules at King Shaka?
ACSA does not sell advertising directly; sites are awarded through a concession model and a concessionaire secures the advertisers.
How does booking work?
You share a brief, receive a site shortlist, approve a line-by-line quote, submit artwork for approval and receive proof of display after the campaign.
Get your Durban quote
in 24 hours.
Sites, availability and a costed plan in USD.