Indonesian airports at a glance
What to know about rates and tax before you plan a campaign.
How do you plan airport advertising in Indonesia?
Decide which airports and terminals matter to your brand, who you need to reach, the campaign objective, dates, preferred formats and budget. Then compare named advertising sites by terminal, passenger zone, share of display, artwork rules, local charges and the proof the media owner provides after the campaign.
Indonesian airports by audience
Start with the airport and terminal closest to your customer journey. The final shortlist is built from current passenger information and confirmed inventory.
| Goal | Airport examples | Planning use |
|---|---|---|
| International and full-service travellers | CGK international departures areas | Premium, finance, technology, tourism and luxury brands |
| Domestic leisure and visiting-family travellers | CGK domestic terminals | Telecoms, e-commerce, FMCG, banking and consumer brands |
| Business travellers | Departures areas and lounges at CGK | B2B, professional services, banking and corporate brands |
Airport advertising formats at Jakarta Soekarno-Hatta
3 formats are published at Jakarta Soekarno-Hatta, each with its rate in USD.
Digital rotational placement
- •USD 3,000–8,000 / 4 weeks
- •Digital placements in rotation, booked by the four-week cycle.
Premium digital spectacular
- •USD 25,000–75,000+ / 4 weeks
- •A premium digital spectacular, the top tier of digital at Soekarno-Hatta.
Static lightbox
- •USD 1,500–5,000 / 4 weeks
- •A static lightbox, the lowest published entry point at Soekarno-Hatta.
Airports we cover
Soekarno-Hatta International, Indonesia’s main international gateway.
Airport advertising cost in Indonesia
Published 2026 benchmarks at Jakarta Soekarno-Hatta run from USD 1,500 to USD 75,000+, depending on format and period.
Indicative USD benchmarks for 2026, media only, before production and tax. Confirmed for your dates before booking.
Get a costed site plan| Format | Soekarno-Hatta International (CGK) |
|---|---|
| Digital rotational placement | USD 3,000–8,000 / 4 weeks |
| Premium digital spectacular | USD 25,000–75,000+ / 4 weeks |
| Static lightbox | USD 1,500–5,000 / 4 weeks |
Airport advertising cost comparison
Every Indonesian quote names the airport, terminal, zone, format and price basis in USD, so options can be compared before sign-off.
| Goal | Charging basis | What changes the figure |
|---|---|---|
| Digital screen network | Quoted per network, period and share of display | Number of screens, terminal, loop share and campaign length |
| Backlit or static site | Quoted per site and booking period | Airport, terminal, zone, size and duration |
| Large-format wrap or landmark | Quoted per site or campaign package | Size, location, exclusivity and approval time |
| Printing and installation | Quoted as a production service | Material, dimensions, installation, removal and approvals |
| Sponsorship or domination | Quoted as a package | Included media, duration, exclusivity and production |
| PPN (VAT) | As specified in the quotation | Shown as a separate line on the quotation |
Why Indonesian airport advertising prices vary
The airport and terminal
Each terminal at Soekarno-Hatta differs in passenger volume, airline mix and advertising inventory, so a site is worth what it does for your audience and objective, not just the passenger count.
The zone and share of display
In Indonesia, departures, gates, arrivals and baggage claim reach passengers at different moments, and a dedicated site is priced differently from a digital loop shared with other advertisers.
The campaign period and format
School holidays, public holidays and major events affect demand and availability. Wraps, sponsorships and activations also carry their own production and approval requirements.
Production and installation
Artwork adaptation, printing, installation and removal add to the media rate, and local taxes goes on top. Your quote itemises every line.
Indonesian airport advertising, airport by airport
Each airport has its own rate basis and media owner. This is the short version.
Request a media plan for IndonesiaSoekarno-Hatta airport advertising
CGKRates for this airport are in the table above and confirmed against your dates.
Who advertises at Indonesian airports
Travel and tourism
Hotels, airlines, tour operators and destination boards reach travellers while they are choosing where to stay and what to do.
Property and finance
Developers, banks and wealth managers reach business and international audiences in the calm moments of a journey.
Retail and luxury
Brands with a point of sale at or near the airport turn passenger dwell time into footfall.
Telecom and technology
Digital screens suit app installs, plan launches and product announcements that change quickly.
Automotive
Large-format and premium sites carry model launches to an affluent, mobile audience.
Government and events
Trade fairs, tourism campaigns and public information reach international visitors on arrival.
How an Indonesian airport advertising campaign is booked
Five steps from brief to campaign record.
Start the briefDefine the airport coverage
Step 1Choose the airports and terminals to reach in Indonesia, as one Indonesia plan or separate airport proposals.
Review the site and rate plan
Step 2We shortlist sites at Soekarno-Hatta and compare locations, formats and current quotations in USD, each with its zone, period and price basis.
Confirm artwork for each site
Step 3Each design is checked against site dimensions, file specifications and content rules. Different formats get their own versions, not one design resized.
Confirm the booking
Step 4You approve the schedule, terms, production and dates. The booking is confirmed once inventory and approvals are secured.
Reconcile site by site
Step 5Each booking is checked against the approved plan, with installation photographs, playback reports or another agreed record.
Why airport advertising works in Indonesia
Passenger numbers show market scale, not guaranteed impressions or sales.
Access to international travellers
Soekarno-Hatta connects Indonesia with international and regional routes, so a brand can reach travellers in a defined place during their journey.
Visibility at every stage of the journey
Check-in, security, gates, arrivals and baggage claim are separate moments. A campaign can own one zone or carry one message across several.
Coordinated planning across airports
One brief and one artwork process can cover the airport in Indonesia, with inventory and approvals confirmed site by site.
Airport ad sites in Indonesia
Published sites and formats at this airport, in local currency. Every campaign is quoted against current availability.
Digital placements in rotation, booked by the four-week cycle.
Airport Advertising in CGK digital rotational placement
A premium digital spectacular, the top tier of digital at Soekarno-Hatta.
Airport Advertising in CGK premium digital spectacular
A static lightbox, the lowest published entry point at Soekarno-Hatta.
Airport Advertising in CGK static lightboxIndonesia airport advertising: your questions answered
Airports, costs, artwork and timelines.
Which airports can I advertise at in Indonesia?
Soekarno-Hatta (CGK). Media ownership and available inventory vary by airport and are confirmed for your dates.
How much does airport advertising cost in Indonesia?
Published 2026 benchmarks run from USD 1,500 for static lightbox up to USD 75,000+ for premium digital spectacular. Printing, installation and local taxes are added separately.
Who sells advertising at Indonesia airports?
It varies by airport. We confirm the current media owner and its availability for your dates before proposing any booking.
Are taxes charged on airport advertising in Indonesia?
Any applicable taxes or fees are shown as a separate line on the quotation.
Can a campaign target one airport or terminal?
Yes. In Indonesia you can book one airport such as Soekarno-Hatta, a single terminal, or one passenger zone such as arrivals or departures, based on your audience, objective and budget.
What artwork information is needed before booking?
Share the preferred formats, key visual, offer, brand guidelines and any language versions. If finished artwork exists, send its dimensions and file formats so it can be checked against the selected sites.
Do peak seasons affect airport advertising?
Yes. Holidays and major events affect demand, availability and the sites open for booking. Confirm your dates early so the plan uses current inventory and quotes.
What does an Indonesian airport advertising quote include?
Depending on the booking: media rental, display period, printing, installation, artwork adaptation, package inclusions and local taxes, itemised line by line.
How long does it take to book airport advertising in Indonesia?
Timing depends on inventory, media owner approval, production and installation. The launch date is set once those deadlines are checked for your sites.
What proof of display do I get?
Depending on the format and media owner: installation photographs, digital playback reports or another agreed record. We confirm which one before you approve the booking.
Plan your Indonesian airport
advertising campaign.
Share your target airports, audience, dates and budget to get a shortlist of available sites and current quotations in USD.