At a glance
What this site gives you
Baggage claim domination advertising at Madrid-Barajas Airport (MAD) has an indicative rate of EUR 15,000–40,000 / 4 weeks, media only. A sponsorship or experiential package combines space and placements into one booking, giving a brand a coordinated presence rather than a single site.
Is it right for your campaign?
Best for
- •Market entry and flagship launches
- •Brands that want to own a zone or the whole terminal
- •Coordinated messages across several touchpoints
What we check before booking
- •Which placements and how much space the package includes
- •Exclusivity terms for the period
- •Production, build and approval lead time
Adolfo Suárez Madrid Barajas Airport passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| 2025 (full year) | 68,179,054 passengers, +3% | Aena, Jan 2026 |
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at Adolfo Suarez Madrid-Barajas with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in EUR, production, installation and 21% VAT, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Other formats at Madrid (MAD)
The other sites listed at this airport, with their published rates in local currency.
Plan several sitesMAD 4K digital totem network
4K digital totem networkEUR 10,000–30,000 / 2 weeks.
MAD backlit lightbox
Backlit lightboxEUR 5,000–15,000 / 4 weeks.
MAD column wraps
Column wrapsEUR 6,000–18,000 / 4 weeks.
MAD digital spectacular, T4 arrivals
Digital spectacular, T4 arrivalsEUR 25,000–60,000 / 2 weeks.
MAD experiential activation
Experiential activationEUR 20,000–80,000+ / 1 to 2 weeks.
MAD jet bridge wrap
Jet bridge wrapEUR 8,000–20,000 / 4 weeks.
Baggage claim media at other airports
Compare the same kind of site across airports before you choose where to book.
Compare in one quoteLHR baggage-reclaim billboard
London (LHR), United KingdomLondon (LHR): GBP 3,000–10,000 / 2 weeks. Open the page to compare the site and size.
DOH Baggage Reclaim Screens
Doha (DOH), QatarDoha (DOH): Quoted per brief for your dates. Open the page to compare the site and size.
CDG lED welcome and baggage network
Paris (CDG), FranceParis (CDG): EUR 1,200–3,500 / day. Open the page to compare the site and size.
Questions about this site
How much does baggage claim domination advertising cost at Madrid-Barajas?
The published 2026 benchmark is EUR 15,000–40,000 / 4 weeks for media. Production, installation and local taxes are quoted separately, and the confirmed rate depends on the exact site and your dates.
Is the rate guaranteed?
No. It is an indicative published benchmark. We confirm current availability and the rate for your dates before you approve the booking.
How do I book it?
Send us your dates, audience and budget. We check availability at Madrid-Barajas Airport (MAD), prepare a costed plan in EUR and handle artwork approval and installation.
Who sells advertising at Adolfo Suárez Madrid Barajas Airport?
Exterior Plus. We deal with the media owner for you, from availability to approval and installation.
How many passengers use Adolfo Suárez Madrid Barajas Airport?
68,179,054 passengers in 2025, +3% (Aena, Jan 2026). Passenger numbers show scale, not guaranteed impressions or sales.
What taxes apply to advertising at Adolfo Suárez Madrid Barajas Airport?
Quotes show media cost, production, installation and 21% VAT as separate lines, so you can see exactly what is taxed.
Can I book more than one site at Madrid?
Yes. Share your brief and we shortlist named sites at Adolfo Suárez Madrid Barajas Airport with terminal, zone, size and availability, then price them together in one quote.
Book this site
at MAD.
Availability and a costed plan in EUR, usually within 24 hours.






